Best Bingo Operator
This award will go to the Bingo operator that has consistently and decisively dominated the casino sector during the year. The judges will be looking for operators that have the vision, originality and vitality in this competitive and difficult Market place to set them apart from the others, the judges will be looking at not specifically size, but brand identity, marketing, customer service, innovation and use of new technologies.
Casino Equipment Supplier
The judging panel will evaluate the winner on originality, service, after sales support, market identity, value, catalogue and quality to decide the winner of this very competitive area.
Casino Interior Design
This award recognises the outstanding designs currently happening in the casino sector. The winner will be judged on originality, innovative style, customer wow factor, quality of materials used and customer environment friendly.
Casino Operator
Europe
Americas (Canada, North America, South America)
Australasia
This award will go to the casino operator that has consistently and decisively dominated the casino sector during the year. The judges will be looking for operators that have the vision, originality and vitality in the crowded Market place to set them apart from the others, the judges will be looking at not specifically size but brand identity, marketing, customer service, innovation and use of new technologies.
Casino Restaurant
The judging panel will evaluate the winner on originality of design, atmosphere,
presentation of food, entertainment factor, service and hospitality are all part of the
equation that determines the eventual winner. Size of the restaurant is not a factor however the ambiance and presentation is the most important.
Customer Service/Support
This new and exciting award is in recognition of either the Manufacturer or Operator that can prove their Customer Support or Service is indeed the most effective and responsive in the sector. The judges will decide on factors such as training given, response times in support and customer assistance in Service. The winner will have shown that their company is indeed a leader in customer recognition, and values their service and support to them as a company core value.
Eco-Friendly Company
This award recognises companies specifically manufacturer or operator that has taken into account the effect of the environment when running their business.
The winner will have taken a strategic, comprehensive and innovative approach to reducing waste and natural resource use. In a world where comprehensive and innovative approach to tackling climate change is needed.
Innovation Award
The award recognizes a company that has successfully implemented a product or feature, which showed the most originality in 2008. The judges are looking for methods of maximizing revenue alongside new revenue-generating models, which will be of use to other manufacturers, operators or gaming public. The product must have been in operation, in a live environment for a least 1year to be considered.
Journal/Magazine Offline or Online
This category will reward the publication that has pushed the boundaries in above-the-line reporting, special feature highlighting and innovation to involve the reader more effectively into the publication. Special consideration will be given to successful portrayal of brand message and the media mix. The winner will not be dictated by the size of circulation, but by the quality and use of the media.
Operator/Manufacturer Website
This award recognises outstanding design. Along with design, the judges will be looking at informative content, user friendliness, navigation, and originality. The award will not be decided solely on just technical presentation but more on content aiding the user to locate information easily.
Outstanding Contribution Award
A very special award that will be decided by the judging panel whether any nominations really do have what it takes to receive this very special selective award.
Any nominees and any eventual winner will have to show a continued and unending devotion to his/her or companies endeavours to strive for the best, and in doing so also prove that their efforts have helped others or indeed the whole gaming industry. An award that will not easily be won or indeed have many nominations – the test is on!
Slot Machine Game
This award will go to the Manufacturer that has shown the most innovative ability in designing the most stunning and exciting Machine Game in the Market. The judging will take into account, volume sales, originality and playability.
Slot Manufacturer
This award will go to the Slot Manufacturer that has consistently and decisively dominated the Slot sector during the year. The judges will be looking for Manufacturers that have the reach and scale to set them apart in this competitive market. The judges will be looking at originality, brand identity, marketing, usability and scale to make their assessment.
Socially Responsible Casino Operator of the Year
Here the judges will be rewarding the operator that has gone the extra mile in implementing procedures and safeguards for consumers. Among other issues, the judges will be assessing availability of problem gambling assistance, responsible gaming safeguards. Special consideration will be given to those operators that have campaigned for socially responsible gaming.
Technology Manufacturer
The category is open to any technology company that with a specific product, has shown originality, the ability to succeed in a highly competitive market, offered services to clients that have helped increase profitability or have helped working environments an easier and more productive place. The winner will not necessarily be the largest company but the most innovative in its sector and have volume sales matching its ambition.
Traditional Gaming Equipment Design
This award recognises the manufacturers efforts to bring to market a new and exciting design for traditional gaming equipment products. Both a new version on an old style or a completely original design, the award will be judged on how successful the equipment design has been in the market place and or on originality. Nominees in this category are accepted from the traditional gaming equipment industry.